Post & Beam Brewing adds cans to go

  • A can of When The Light Hits, a New England India Pale Ale from Post & Beam Brewing in Peterborough. Staff photo by Ben Conant

Monadnock Ledger-Transcript
Published: 3/29/2021 4:23:32 PM

Post & Beam Brewing now has another option when it comes to enjoying their beers away from the downtown Peterborough taproom.

Since opening in July of 2018, Post & Beam has been offering up pints and flights in their taproom located in the former G.A.R. Hall on Grove Street, as well as 32- and 64-ounce growlers to take home. But starting earlier this month, Post & Beam started selling four packs of cans to go, something that has been part of the vision for the brewery since opening the doors, owner Erika Rosenfeld said.

“We have always wanted to can, but it wasn’t in the budget when we first opened,” Rosenfeld said. She said a lot of new breweries use mobile canning companies like Iron Heart to get their products in cans, but because of Post & Beam’s unique set-up, that just wasn’t an option. While Rosenfeld said they love the G.A.R. Hall and can’t imagine the brewery in any other building, it does present challenges that folks in an industrial space don’t have to worry about – like how to access the fermenting room, which is located in the basement below the taproom and not near any entrance/exit.

“We always planned to buy our own canning line, but needed there to be a smaller option available. In February of 2020, the company we had been looking at finally released a single-head machine on wheels, which offered us the flexibility we needed to keep it in our facility and move it as needed,” she said. They signed the paperwork to purchase the machine the day before Post & Beam had to close due to COVID-19 guidance last March.

She said the setup and learning curve for the new machine has been challenging, but are lucky to have friends in the brewing industry who were more than happy to help. The biggest challenge now is finding blank cans since every brewery is trying to offer more to-go options, along with getting their beer from the tanks to the cans to the shelves in a timely manner.

The first release was March 13, and Rosenfeld said they offered four beers in cans – Bandit Hat (Dry Stout), When the Sun Hits (NEIPA), Astral Plane (Pale Ale with Strata Hops), and Lowdown (Pale Ale) – with each available in four-packs, or a variety pack with one of each.

“Under normal circumstances, we would have announced the release way ahead of time and made an event out of it. But in COVID times, we didn’t want to create a huge buzz that would lead to long lines and make social distancing more difficult than it already is, so we didn’t announce it until the day of,” Rosenfeld said. “Sales were great on that first day, and continued to climb in the week following. People have waited a long time for us to have cans, and they’ve definitely been excited to see them.”

Rosenfeld said the emphasis will always be on taproom sales of pints and tasters, as they love being a community gathering space, but the plan moving forward will be to have cans available all the time. She said their next three varieties in cans are already in the works with their double IPA Clustercuss, a Mixed Berry Berliner Weisse and Ragsheet, Post & Beam’s Kellerbier coming up next.

Due to a member of the Post & Beam staff testing positive for COVID-19, the taproom has been closed since March 24 and will reopen April 1.

For up to date information on can releases, visit https://www.facebook.com/postandbeambrewing/.


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